Boost direct revenue with powerful plug-in apps, designed to increase conversions from your website and improve your guests' booking experience.
What you need to know
You must have an account with a plug-in app to integrate it with your booking engine
Some plug-in apps charge fees to use their services. Contact the provider directly to find out more
These plug-in apps are specifically for your booking engine and are connected via Direct booking > Configuration > Plug-in apps.
For other hotel applications, visit the SiteMinder Hotel App Store and contact the app provider directly to connect
Available plug-in apps
Analytics
Google Analytics 4: Track and report on your direct booking page, measuring traffic, conversion rates, and ROI.
Meta Pixel Conversion Tracking: Measure advertising effectiveness by tracking visitor actions on your booking engine.
Price comparison
123compare.me: Let visitors compare your direct price with main OTAs without leaving your direct booking page.
TripTease: boost your direct booking strategy and drive more direct bookings.
Chatbot
HiJiffy: Instantly answer guest FAQs with an AI-powered chatbot.
Book Me Bob: AI chatbot trained by hoteliers for hoteliers.
Review Management
Tripadvisor Review Express: Automatically send Review Express e-mails to ask guests to submit feedback on Tripadvisor.
Compliance
ADA Tray: Enhance accessibility for guests with visual or mobile impairments.
Guest loyalty and rewards
The Guestbook: guests can opt in to receive a cash back reward for their booking.
Laasie: Motivate loyalty with personalised, instantly-selectable rewards.
Digital marketing
Flip.to: Enable guests to promote your property on social media.
Floodlight: Track sales activity and conversions for DoubleClick Digital Marketing campaigns.
The Hotels Network: Create personalised booking experiences with predictive personalisation.
Google Ads: Use Google Ads and track conversion rates from pay-per-click PPC campaigns.
Sojern: Use Sojern ads to encourage guests to book direct and maximize ad spend by reaching travellers across multiple channels.
Userguest: Get data-driven recommendations to maximize revenue.
How to integrate a plug-in app
To integrate a plug-in app with your booking engine:
Go to Direct booking > Configuration > Plug-in apps.
Find the plug-in app you want to integrate and click on it.
Fill in the required credentials (provided by the app provider).
Click Enable.
To disable a plug-in app, go to Direct booking > Configuration > Plug-in apps, find the app, click on the edit pencil icon next to Credentials, then click Disable plug-in.