Test your booking engine's integration with Google Analytics 4
Verify real-time tracking is working:
Follow Google's Realtime report instructions.
Load your website or the booking engine.
Look for activity statistics showing Users per minute.
Make a test booking:
Go to your booking engine and make a test booking as if you were a guest. Once a booking has been made, Google Analytics 4 may take up to 24 hours to collect the necessary data and display it on your dashboard.
Check your Google Analytics 4 dashboard:
Log in to your Google Analytics 4 account at least 24 hours after the test booking was made.
Go to Acquisition > All Traffic > Channels.
Click on Referral to verify the URL.
Follow the steps outlined in Google's article Confirm that you're collecting data to ensure that everything is working correctly.
Test cross-domain tracking
Cross-domain tracking must be functioning correctly for Google Analytics 4 to track the guest's journey from your property's website to the booking engine as a single session instead of a referral.
After cross-domain tracking is set up, test that it is working correctly:
On your property's website, open any page containing a button, link or form leading to your booking engine — you should have previously configured its domain for cross-domain measurement in Google Analytics 4.
To navigate to the destination domain, click on the button, link or fill in and submit the form.
Verify that the URL in the destination domain contains the linker parameter '_gl' — for example, https://book-directonline.com/properties/YourPropertyl?_gl=